Old Monk is undoubtedly the most loved brand in India.
Without any advertising, the brand has managed to obtain a cult following across ages, classes, and drinking capacities.
There was news recently of Old Monk shutting down, but thankfully, the parent company, Mohan Meakin, confirmed that this wasn’t true.
The Unglis, a comedy collective from Hyderbad, have come up with this video, a Bollywood style tribute to Old Monk down the ages. Parodying songs and situations from the best of Bollywood, it celebrates Old Monk. Who knows how many of these films were made while the makers were high on Old Monk?