Dhoni idi peru kadu oka history, oka euphoria, oka sensation oka vide and oka brand. 2004 mundu varaku assala peru evariki teliyadu Srilanka tho jarigina One Day Match lo 183 incredible ton athadini on night lo deshaniki parichayam chesindi. Akkadi nundi atahnu venu tirigi chuskoledu cricket ground loki digithe thadi sixers and helicopter shots kosam audience wait chese la chesadu.
Long hair, fastest wicket keeping, merupu vegam tho athadu kotte sixers and boundaries ki cricket dunia banisa aipoindi. Sare idi pakkana pedithe young cricket team ni tiskoni 2007 lo T20 World Cup lo athadu team ni tournament winner ga nadipinchina teeru Oka Nayakudu vacchadu ra anela chesindi.
Anthe Akkadi nundi Dhoni oka name kadu Oka Brand aipoindi. Athani kosam Indian and International companies endorsements kosam que kattayi…oka brand nundi start aina MSD endorsements athadini one of the most richest cricketer and most brand value unna cricketer ga marchesayi surpassing Sachin and other World Cricketers at this time.
Endorsements Journey of MSD AKA Dhoni:
1. MS Dhoni started his Endorsements with Mysore Sandal Soap & TVS Motors
TVS vallu aithe oka step mundukesi Dhoni daily tage 2 litres milk topic ni ad lo tama vehicle mileage tho compare chesthu chesina TVS Ad full popular aindi appatlo.
2. Not Sachin Dhoni became Pepsi face & he signed the first big brand & endorsement deal in 2005:
2004 lo International career start chesina Dhoni chala takkuva time lo Pepsi lanti pedda brand ki ambassador la sign chesadu. His association with PepsiCo started in 2005. ‘Oh yes abhi’ and ‘Change the game’ were some of the popular and biggest campaigns featuring him. He was brand ambassador for Pepsi Co for 11 years.
3. From 20004-20007 Dhoni has signed 17 brands that included the likes of Hero, Big Bazaar and Boost:
Dhoni became so popular in no time, the reason why brands like HEro, Big Bazaar, Boost made an agreement with Dhoni in just 3 years after he started playing Team India.
Pepsi, TVS, Hero Honda lanti popular brands taruvatha Dhoni sign chesina taruvatha Dhoni Indian Cinema Superstar Shahrukh Khan tho kalisi Videocon ad lo kanipinchadu. Idi appatlo sensation and crazy ad with a huge deal Dhoni has signed for.
Ika 2008 lo Indian Premier League Start aindi, league lo jarigina bidding lo Dhoni ni Chennai Super Kings franchise 6 Crores ki purchase which is the highest bid for any player that year.
Ee contract tho Dhoni surpassed Sachin brand value of Rs 160 crores with whopping 200 crore MOU with Rhiti Sports.
7. Most costliest biopic after Dhoni sold rights for Rs 80 Crores:
8. Richest cricketer with endorsement earnings ath his time:
List of All Brands MSD has signed & being Brand Ambassador in his whole career till date:
- Mysore Sandal
- TVS
- Pepsi
- Hero Honda
- Videocon
- Boost
- Aircel
- Sonata
- Mahindra
- India Cements
- Gulf Oil
- Snickers
- Bharat Matrimony
- Mastercard
- Dream 11
- Indigo Paints
- Go Daddy
- WordWiz
- Lays
- Redbus
- Colgate
- Orient
- Cars 24
- Indian Terrain
- Ashok Leyland
- Livfast
- Powerade
- Pokerstars
- Spartan Sports
- Amity University
- Cello
- Siyarams
- Exide
- Life Insurance
- Seven